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Model

Test modell

Created: 2022-06-08, 10:35:49 AM Last Updated: 2022-06-08, 10:39:34 AM
Score: 0
Valuation
T Profitability Month 1 Month
DCF Equity Value $42,389,937.70
Share Price $42.39
C Consumption $0.00
Profit Per Customer Per Month $202.39
Cash Below $0 Day Cash is never $0
Product and Acquisition
Expected Value Of Offer Price $4,515.15
Cost To Fulfill Dollars $451.52
Cost To Acquire Customer $1,927.27
Expected Value Of Renewal Price $6,321.21
Cost To Fulfill Renewal Dollars $700.00
Lifetime Value $11,160.00
Lifetime Value / Cost To Acquire Customer 5.79
Product
Cost To Market Dollars $1,250.00
Cost To Sell Dollars $677.27
Renewals
Cost To Sell Renewal Dollars $700.00
Renewal Profit Per Customer Per Day $164.04
Renewal Profit Per Customer Per Month $4,988.47
Business Modelling
Granular
Inbound
Media Spend Per Day $1,644.20
Views Dot Per Day 822.1
Lead Dot Inbound Per Day 16.44 Leads
Lead Dot Inbound Per Month 500.0 Leads
Cost Per Lead Inbound $100.00
C Dot Inbound Per Day Rounded 1.32 Customers
C Dot Inbound Per Month Rounded 40.0 Customers
Cost Per Click $2.00
Blended
Blended Lead Dot Per Day 16.44 Leads
Blended Lead Dot Per Month 500.0 Leads
Outbound Lead Ratio 0.0 %
Inbound Lead Ratio 100.0 %
Organic Lead Ratio 0.0 %
Blended Cost Per Lead $100.00
Blended Lead Conversion Rate 8.0 %
C Dot Blended Per Day Rounded 1.32 Customers
C Dot Blended Per Month Rounded 40.0 Customers
Time To Market Blended 1.0 Days
Cost To Market Blended $1,250.00
Cost Per Acquisition $1,927.27
Lifetime Value / Cost To Acquire Customer 5.79
Contribution After Marketing $2,136.37
Contribution Margin Before Marketing 90.0 %
Contribution Margin After Marketing 47.32 %
Profit Per Customer Per Day $6.66
Profit Per Customer Per Month $202.39
Customer Acquisition Rate Per Day Rounded 1.32 Customers
Customer Acquisition Rate Per Month Rounded 40.0 Customers
Administration
Fixed Costs Per Day $328.84
Fixed Costs Per Month (Input)

The average monthly fixed costs for the business. This includes rent, computers, founder salaries, engineer salaries, etc.

$10,000.00
Fixed Cost Increase Per Hundred Customers Per Day $0.00
Cost Of Debt Daily $0.00
Cost Of Debt Monthly $0.00

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Customers vs. Time

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New Renewal Customers vs. Time

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Revenue, Earnings, Cash vs. Time

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Monthly Free Cash Flow vs. Time

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Share Price vs. Time - starting day 365

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New Inbound Customers vs. Time

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Inputs
Starting State
cash_in_bank $50,000.00
assets $2,000,000.00
liabilities $20,000.00
customer_count 10
Product
realization_rate 93.0 %
price_of_offer $5,000.00
cost_to_fulfill 10.0 %
time_to_collect 300 Days
refund_period 60 Days
refund_rate 2.0 %
initial contract length/time to renew 365 Days
Renewals
churn_rate 50.0 %
price_of_renewal $7,000.00
cost_to_sell_renewal 10.0 %
cost_to_fulfill_renewal 10.0 %
time_to_collect_renewal 30 Days
renewal_rate_of_renewals 50.0 %
Sales and Martketing
cost_to_sell 15.0 %
time_to_sell 20 Days
Granular
granular true
Inbound
media_spend $50,000.00
Cost per thousand impressions $20.00
Click-through rate 1.0 %
funnel_conversion_rate 2.0 %
time_to_market_inbound 1 Days
lead_to_customer_conversion_rate_inbound 8.0 %
Administration
transaction_fee 2.9 %
fixed_costs_per_month $10,000.00
fixed_cost_increase_per_hundred_customers per month $0.00
upfront_investment_costs $0.00
debt $0.00
interest_rate 6.0 %
fcf_left_in_company 100.0 %
Viral Component
viral_component false
Valuations
tax_rate 22.0 %
inflation_rate 2.0 %
time_max 2500 Days
number_of_shares 1,000,000 Shares
DCF Method
projection_period_dcf 1825 Days
discount_rate 9.0 %
growth_rate 2.0 %
EBITDA Multiple Method
enterprise_multiple_ebitda 14.0
projection_period_ebitda 1825 Days
P/E Method
pe_multiple 22.0
projection_period_pe 1825 Days
Revenue Multiple Method
ev_revenue_multiple 7.0
projection_period_ev_revenue 1825 Days
Outputs
Product and Acquisition
@expected_value_of_offer_price $4,515.15
@cost_to_fulfill_dollars $451.52
@expected_value_of_renewal_price $6,321.21
@cost_to_fulfill_renewal_dollars $700.00
@lifetime_value $11,160.00
Product
@cost_to_market_dollars $1,250.00
@cost_to_sell_dollars $677.27
Renewals
@cost_to_sell_renewal_dollars $700.00
@renewal_profit_per_customer_per_day $164.04
@renewal_profit_per_customer_per_month $4,988.47
Business Modelling
Granular
Inbound
@media_spend_per_day $1,644.20
@views_dot per day 822.1
@lead_dot_inbound per day 16.44 Leads
@lead_dot_inbound per month 500.0 Leads
@cost_per_lead_inbound $100.00
@c_dot_inbound per day rounded 1.32 Customers
@c_dot_inbound per month rounded 40.0 Customers
@cost_per_click $2.00
Blended
@blended_lead_dot per day 16.44 Leads
@blended_lead_dot per month 500.0 Leads
@outbound_lead_ratio 0.0 %
@inbound_lead_ratio 100.0 %
@organic_lead_ratio 0.0 %
@blended_cost_per_lead $100.00
@blended_lead_conversion_rate 8.0 %
@c_dot_blended per day rounded 1.32 Customers
@c_dot_blended per month rounded 40.0 Customers
@time_to_market_blended 1.0 Days
@cost_to_market_blended $1,250.00
@cost_per_acquisition $1,927.27
@lifetime_value_to_customer_acquisition 5.79
@contribution_after_marketing $2,136.37
@contribution_margin_before_marketing 90.0 %
@contribution_margin_after_marketing 47.32 %
@profit_per_customer_per_day $6.66
@profit_per_customer_per_month $202.39
@customer_acquisition_rate_per_day rounded 1.32 Customers
@customer_acquisition_rate_per_month rounded 40.0 Customers
Administration
@fixed_costs_per_day $328.84
@fixed_costs_per_month (input)

The average monthly fixed costs for the business. This includes rent, computers, founder salaries, engineer salaries, etc.

$10,000.00
@fixed_cost_increase_per_hundred_customers_per_day $0.00
@cost_of_debt_daily $0.00
@cost_of_debt_monthly $0.00
Valuations
@projection_period_dcf (input)

The time period in which the cash flows are summed and discounted in the DCF model.

1,825 Days
@fct_projection_period $6,541.99
@int_fct_projection_period $2,441,460.42
@terminal_value $32,190,191.58
@int_pv_fcf_projection_period $8,169,746.12
@DCF_enterprise_value $40,359,937.70
@DCF_equity_value $42,389,937.70
@number_of_shares (input)

The number of shares of the business issued as defined in the shareholder agreement.

1,000,000 Shares
@share_price $42.39
@ebitda_multiple_market_cap $40,636,495.04
@ebitda_multiple_market_cap_fcf $50,029,502.68
@pe_multiple_market_cap $65,080,104.32
@ev_revenue_multiple_market_cap $22,091,396.83
@c_consumption $0.00
@t_profitability_day 26 Days
@t_profitability_month 1 Month
@positive_total_cash_day 0 Day
@positive_total_cash_month 0 Month
@cash below $0 day Cash is never $0
@additional_debt No additional debt needed